Web 2.0 et la politique au féminin en Roumanie postcommuniste

Abstract

Starting from the hypothesis of a legitimacy deficit for women in the post-communist Romanian public space, the authors seek to determine whether, since the fall of communism (1990) and with the emergence of new campaign tools (social networks), women politicians opt to “do politics differently” or, on the contrary, adopt the same approaches and strategies as their male counterparts (play the “boys’ game”). Their objective is to analyze the visual dimension of the construction/deconstruction of the ethos of women in politics through the public Facebook profiles of women candidates in the 2016 local and parliamentary elections.

Keywords

• ethos
• women politicians
• electoral campaing
• Romania
• social networks