Factors of successfulness of organic markets

Abstract

In Slovakia, agricultural enterprises have applied the organic way of production from the 90s of the 20th century. We can state that the production of organic products has been improved. More than 90% of organic agricultural products are oriented towards export markets or conventional production. There are only a few storages with eco-products in the Slovak Republic. The paper deals with the factors of the successfulness in the market with organic products from the viewpoint of the vertical line "agricultural enterprise - processor - trade - consumer". These relate to the active market with eco-products in Slovakia.

Keywords

• organic agriculture
• eco-food-stuffs
• factors of market's successfulness
• eco-producers
• strengths and weaknesses of ecological production