The Tourism Development Strategy of the North-East Region of Romania. Myth or Reality?

Abstract

Tourism development strategies play an increasingly important role, representing parts of those documents that aim to socio-economic development, undertaken at local, zonal, county, regional or national level. Frequently, tourism is viewed as one the best solutions for economic recovery, but without a detalied and realistic analysis of what territory offers from this point of view, this new trend for resolving the economic dysfunctions remains at a mirage level. The North-East Region of Romania, the fifth less developed region of the European Union, with a GDP per capita (in purchasing power standard) that amounted to only 34% of the EU-28 average in 2013, rushes to come with a development strategy for tourism, relying on “relief and environmental factors, diversity and beauty of landscape, cultural heritage”, strengthening the specific offers relying especially on mountain, cultural, and religious tourism. The present study uses multiple research methods (quantitative and qualitative analysis, graphical and cartographical representation of data, comparison) in order to establish the reliability of the concerned document and to provide solid arguments for the type of tourism that has the largest premises of affirmation in each county of the North-East Region of Romania.

Keywords

• tourism development strategy
• mineral water springs
• health tourism
• transport infrastructure
• tourist arrivals
• North-East Region