Uma análise do segmento de supermercados: estratégias, tecnologias e emprego

Abstract

This work analyzes the strategies that have been adopted by enterprises at the current context of high concurrency, based on the adoption of information and communication technologies, new organization processes and human resource valorization. In the following, we analyze the issues related to the development of individual and organization competences, which aims to guarantee the enterprise competiveness. Our work, emphasize the study of the supermarket sector and the strategies that have been implemented in this segment.

Keywords

• Strategies; Supermarket; Technologies; Employe; Competency