Diacronie. Studi di Storia Contemporanea (Dec 2021)
La proiezione del film Luciano Serra, pilota in Brasile durante la Seconda guerra mondiale
Abstract
This article offers an analysis of the screening of the Italian film Luciano Serra, pilota (1938) in the cities of São Paulo and Rio de Janeiro during the Second World War. The sources consulted for this work include mainly the newspapers that advertised the programming of the screening rooms, the magazines that circulated in the country, the film itself, as well as official sources (Brazilian laws and decrees). The advertisements published in Brazil about Luciano Serra, pilota are part of a set of procedures and strategies of profit maximisation, but they also reflect characteristics and values of Brazilian society before the state of belligerence towards the Axis countries.