ETHNO BRANDING AS A FACTOR OF HARMONIZATION OF INTERETHNIC RELATIONS IN THE REGIONS OF RUSSIA

Abstract

The article deals a state project on creating ethnic villages throughout the territory of Russia and its impact on harmonization of interethnic relations. The author's view, largely to improve territorial marketing regions of the country, can become ethno villages – these brands in Russia's development strategy. The work is expected to improve interethnic climate and favorable atmosphere for the account of a visit to these sites by tourists, representatives of various peoples.

Keywords

• этнодеревни
• этнобрендинг
• этнос
• межнациональные отношения
• стратегия
• ethno villages
• ethno branding
• ethnos
• ethnic relations
• strategy