International Hospitality Review (Jun 2022)
CEO interview-Mr. Jingbang Zhang, EVP of Yagao Meihua Hotel Management Co., Ltd and CEO of Madison Brand, Shanghai, China
Abstract
Purpose – The purpose of this paper is to interview Mr. Jingbang Zhang, EVP of Yagao Meihua Hotel Management Co., Ltd & CEO of Madison Brand based in Shanghai, China, regarding the impact of COVID-19 on China’s hotel industry and potential post-COVID-19 trends. Design/methodology/approach – Interview with hotel group CEO and industry leader in China. Findings – Several effects of COVID-19 and potential trends are discussed from a hotel CEO’s perspective. Originality/value – Tourism and hospitality stakeholders will acquire a better understanding of the impacts of COVID-19 on China’s hotel industry and possible post-COVID-19 adjustments
Keywords