The Energy Company Business Model and the European Green Deal

Abstract

The research problem addressed in this article concerns the formation of a business model in an energy company as a consequence of the European Green Deal. The paper seeks answers to three questions: (1) What is the significance of the European Green Deal for the business model of the examined energy company? (2) Which elements of the business model of the studied energy company take the form of sustainable ones? (3) In what direction is the business model of the analysed energy company evolving? The subject of the study is the business model of the Tauron Capital Group. The business model is analysed in the context of the requirements for climate protection formulated in the European Green Deal. A single case study was used. As a result of the study, two research statements were adopted: (1) Economic regulations in the area of the European Green Deal lead to changes in the business model of the examined energy company. (2) The examined energy company through the implementation of sustainable business practices aims to achieve sustainable production. The current activities of the Tauron Capital Group are focused on improving energy efficiency, circular economy principles and renewable energy sources.

Keywords

• case study
• energy company
• business model