Journalism and Media (Feb 2024)

Mainstreaming and Weaponizing Satire in Nigerian Journalism Practice

  • Jude Nwakpoke Ogbodo,
  • Emmanuel Chike Onwe,
  • Blessing Ewa-Ibe,
  • Emem Oshionebo

DOI
https://doi.org/10.3390/journalmedia5010015
Journal volume & issue
Vol. 5, no. 1
pp. 219 – 232

Abstract

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Satire has gained increased scholarly traction across journalism and related fields. The genre increases the entertainment value of journalism and broadens its appeal. Satirical news also serves as a catalyst to pique the curiosity of ordinarily disinterested audiences in news, particularly political news. However, there are some concerns emerging from the weaponization of satire in this contemporary period, which is characterised by the proliferation of fake news and misinformation. From the Nigerian context, there have been minimal empirical spotlights placed on satirical journalism. We employed semi-structured interviews to explore the views of Nigerian print satirical journalists and cartoonists. Our finding broadens scholarship in the evolving area of satirical journalism. It demonstrates how the mainstreaming and the weaponization of satire have changed the texture of satire in Nigerian journalism. Although ethical concerns are admitted, we argue that cartoonists and satirical journalists have a responsibility to adjust to the dynamic media ecology, where satire continuously provides insightful critique and entertaining commentaries.

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