The motivation of different employee generations: a case study of the spa industry

Abstract

The spa industry is one of the sectors of economic activities that react sensitively to natural, political, economic, legislative, and social changes. Even today, in the era of digitization, it is challenging to find the possibility of replacing human labor. Their live work realizes the preparation of the facilities and the offer of the services themselves. Social contact is essential to maintain the high quality of services provided in the spa, which requires high staff engagement. Employees create a real business relationship with the customer. This study's primary goal is to identify the motivation preferences of different employee generations in spa industry. The research methods used in the paper are general theoretical methods of scientific knowledge - induction, deduction, analysis, comparison, synthesis of available bibliographic sources, and scientific abstraction for generalization of results. Furthermore, we used the methods of descriptive statistics. The survey was an essential source of information. We tackled spa industry employees in Slovakia and the Czech Republic.