E-Journal of Humanities, Arts and Social Sciences (Jul 2024)

Syntax, Technology and Politics: Analyzing Political Facebook Posts

  • Esther Serwaah Afreh,
  • Obed Atta-Asamoah,
  • Ebenezer Asare

DOI
https://doi.org/10.38159/ehass.2024578
Journal volume & issue
Vol. 5, no. 7
pp. 1146 – 1162

Abstract

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This study used Halliday’s Systemic Functional Linguistics (SFL) theory to analyze syntactic complexity in digital communication. Thirty Facebook posts made between August and December 2023 by John Dramani Mahama, a Ghanaian former president, were analyzed in this study. A textual analysis was conducted on the data. The findings affirmed that grammatical categories are functional. There was a deliberate linguistic strategy marked by a prevalence of declarative sentences and a notable dominance of complex structures in this genre of digital writing. The strategic use of non-finite clauses contributes to the complexity of the discourse. The genre of writing is also characterized by information ranking and integration. The linguistic choices align with the formal expectations of political and digital communication – precision, depth, and engagement. These observations challenge and enrich existing theories of political discourse and communication strategies in the digital era.

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