Жанры речи (Jun 2020)
“Aesthetics of Kantselyarit” in the Genre of Review-Postcard
Abstract
The paper focuses on the problem of genre-style incompetence of students, its linguistic and sociocultural reasons. This article is aimed at establishing the stylistic nature of a new genre of a review-postcard. The results of the stylistic analysis show a certain contradiction between theoretical ideas about the genre of the review-postcard and its real embodiment in the students’ works submitted to the contest of pedagogical reviews-postcards for a modern children’s book. The data contains 25 reviews written by the students of Faculty of Pedagogical and Special Needs Education of Saratov State University. For comparison the author uses 25 reviews of the winners of a similar contest conducted by the Institute of System Projects of MSPU. From the point of view of functional stylistics, the review is an analytical genre of journalistic style. Its style dominant is supported by its advertising component. However, in the students’ works, the style parameter is significantly deformed by the influence of the so called “kantselyarit” (officialese/newspeak). The stylistic analysis of students’ postcards reveals the main features of the official style: standardization, an abundance of official phraseology, non-personal character of the narration, the predominance of nouns over verbs. In the postcard reviews of more mature participants of the contest (teachers, librarians), “kantsel yarit” stylistics are not actually represented. The author believes that the cause of genre-style incompetence is not limited to a low level of speech culture (in particular, the violation of the principle of the sphere of communication differentiation). The “return” of “kantselyarit” is one of the typological features of the conservative Culture–2, when documents influence other types of literature, and the bureau cratic language is perceived as the norm.
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