Torun Business Review (Dec 2009)
Current globalization trends
Abstract
Admiration for globalization. Globalization as a method of solving all social problems, the victory of global market economy and the self-regulating aspect the of global consumer market - these significant issues, concerning the correlations between the modern globalization and the consumer market, are the main content of this study. It shows a nature of modern globalization with a detailed analysis of whether and how these phenomena influence changes on the consumer market.