SHIFTING OF LAND USE IN SUSTAINABLE TOURISM: A LOCAL CULTURAL APPROACH IN INDONESIA

Abstract

Tourism becomes a hotly discussed topic because it has a significant impact on the economy, social, and culture. This study analyzes changes in yard land use to support sustainable tourism based on local culture, namely the culture of harmony. This research was conducted through two approaches. The first was carried out qualitatively to see changes in depth in the use of Ubud community yards. The second is done quantitatively with the help of statistics to determine the impact of these changes. Data were collected through in-depth interviews with people who own land changes and through questionnaires. The selection of informants was based on recommendations from the traditional village leadership using the snowballing method. A total of 38 land owners have filled out the questionnaire correctly. The results of the qualitative research explained that most land-use changes were in palemahan 0r teba, which were initially used as a breeding place, remove dirt, and gardening functioned as a place to stay for tourists. The quantitative results explain that land changes based on a culture of harmony have a positive impact on the economy, social, culture, and environment. The results of this study support the development of sustainable tourism which is an important issue in today's era.

Keywords

• land
• culture
• sustainable tourism
• ubud