Totalitarismo em The Handmaid’s Tale: entre manipulação e programação

Abstract

In this paper, based on the regimes of meaning and interaction from sociosemiotics theory (LANDOWSKI, 2014), we aim to understand how the totalitarian regime of Gilead, a fictional nation in the dystopian series The Handmaid’s Tale, is constituted, taking as object of analysis the first episode, entitled Offred. From the articulation between the theoretical foundations – totalitarianism (ARENDT, 2012; NEUMANN, 1969; TURPIN, 2012) and sociosemiotics – and the reflections resulting from the analysis, we verified that both the manipulation and programming regimes legitimize the conservation of the totalitarian state.

Keywords

• sociosemiotics
• manipulation
• programming
• totalitarianism
• the handmaid’s tale