VERBALIZATION OF POSITIVE EMOTIONS IN THE MODERN JOURNALISTIC TEXT

Abstract

The article is devoted to the analysis of the ways of linguistic realization of positive emotions, that actualize in the modern media discourse. It discusses the relationship of emotion and evaluation, makes a distinction between them considering the factor of expressiveness of the manifestation of an emotional state. The article also examines the role of the author-publicist language personality and his lingvocreativity which allows explicating the positive emotions wit expressive nominations. The author identifies the means of expression and ways of verbalization of emotions with a high degree of expressiveness and positive emotional impact.