THE INTERPRETATION OF THE CULTURAL HERITAGE FOR TOURISM IN THE ERA OF GLOBALIZATION

Abstract

The article describes the main theoretical framework concerning the interpretation of the cultural tourism heritage, by emphasizing the principles of the interpretation, its role in the present challenges created by the tourism development in the new globalized world. The tourism demand trends show that there is an increasing of the numbers of visitors who desire to understand the past, the old cultures, to learn about different cultures and local communities’ way of living, about the architecture and history at the destination. In this context, the interpretation of the cultural heritage has to be appropriated to this democratization of cultural tourism and also to take into account the new technologies which can contribute to achieving the goals of a sustainable tourism.

Keywords

• Interpretation of the cultural heritage
• Tourism
• Visitors
• Globalization
• New technlogies