Student involvement in building entrepreneurial attitudes and social and business activities of SMEs: Discussion of survey findings

Abstract

Background: This study investigates the involvement of Polish student entrepreneurs in business and social activities. Research objectives: To identify factors impacting business efficiency and to assess respondent involvement in their firm’s operations and social initiatives. Research design and methods: A survey involving 720 respondents was conducted in 2022 using CAWI and SPSS Statistics for data analysis. Results: The study findings suggest that a firm’s social initiatives can affect its business efficiency in areas such as image, profitability, competitive advantage, trust, customer relations, and investor interest. Conclusions: Firms focusing on the above-mentioned areas can enhance their efficiency, competitiveness, customer loyalty, and investor trust. However, the survey participants indicated moderate involvement in these activities.

Keywords

• entrepreneurship
• innovation
• business
• social activity