Entrepreneurship and Sustainability Issues (Mar 2019)

The perceived value of social media marketing: an empirical study of online word-of-mouth in Saudi Arabian context

  • Ahmed S. Ajina

DOI
https://doi.org/10.9770/jesi.2019.6.3(32)
Journal volume & issue
Vol. 6, no. 3
pp. 1512 – 1527

Abstract

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