Digital entrepreneurial education and digital entrepreneurial intention: A moderated mediation model

Abstract

The current study aims to investigate the influence of digital entrepreneurship education, the role of self-efficacy in digital entrepreneurship, and how digital technology anxiety can affect these relationships. The study employs the Social Cognitive Career Theory as its conceptual framework. Using a sample of 1665 students, this study utilized the SPSS PROCESS macro to analyze the research model. The findings revealed that digital entrepreneurial education and self-efficacy significantly influence an individual's intention to engage in digital entrepreneurship. Additionally, the analysis indicated that digital entrepreneurial self-efficacy partially mediates the connection between digital entrepreneurial education and intention. Notably, digital technology anxiety was a negative moderator in this indirect effect. This study is the first to explore the impact of digital entrepreneurial education on individuals' inclination towards digital entrepreneurship, with a particular focus on the moderating role of digital technology anxiety in this relationship. The findings of this investigation make a significant contribution to advancing scholarly discourse on digital entrepreneurial intentions. Recognizing the pioneering nature of this research underscores the importance of ongoing exploration and refinement of the factors that shape entrepreneurial aspirations in the digital landscape.

Keywords

• Digital entrepreneurial education
• Digital entrepreneurial intention
• Digital entrepreneurship
• Digital technology anxiety
• Moderated mediation model