TYPOLOGY CHARACTERISTICS OF AFRICAN BUSINESS EXPANSION BY MULTINATIONAL ENTERPRISES FROM DEVELOPING COUNTRIES

Abstract

Multinational enterprises (forward - MNE) from developing counties have intensified their foreign business recently, including activities in Africa (in terms of the past - transnational corporations, TNC). Methodology explanation of such expansion requires the increases of mainstream MNE theories adequacy level. These models are primarily applicable to MNEs from developed countries and should be upgraded by accounting specificities and conditions relevant to the operations of MNEs from the developing world. The current state of such MNEs’ internationalization in African economy has been analyzed and the factors of these companies’ competitiveness in external markets have been generalized (including the factors acquired during transformations in home country economies). The approach based upon assessing the congruency of corporate assets and external environment in developing host countries has been introduced.

Keywords

• mne
• fdi
• tnc
• africa
• developing countries
• countries of the south
• methodology