Rajagiri Management Journal (Dec 2024)

Book review: Marketing of high-technology products and innovations

  • Prathamesh Sunil Nadkarni,
  • Akhil Ravi Joshi

DOI
https://doi.org/10.1108/RAMJ-10-2024-331
Journal volume & issue
Vol. 18, no. 4
pp. 339 – 341

Abstract

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