Internationalization experiences of small software companies and knowledge gained

Abstract

Purpose: The objective of this research was to identify and analyze the input forms and the knowledge obtained by small software companies in internationalization experiences. Method: It is a qualitative study, conducted with five case studies of small entrepreneurs. Primary and secondary data were used. Primary data were obtained from nine open and semi-structured interviews, and secondary data from company websites. Data were categorized into input forms and knowledge obtained. Data from the latter category were complementarily analyzed using Iramuteq software. Findings: As generated knowledge, six classes of knowledge were identified: a) markets and destinations; b) action to place the product on the international market; c) support and search for external knowledge; d) need for qualification for the internationalization process and local partnerships; e) local market vision; f) complexity of the internationalization process. Originality/value: The study of internationalization experiences and knowledge gained is an original approach as it highlights the ways in which small software companies gain input and experience in internationalization experiences. Theoretical/Methodological Contributions: The results showed that learning in internationalization experiences favored the increase of international market knowledge and contributed to improve competitiveness in the local market.

Keywords

• processo de internacionalização
• pequenas empresas
• software