Стратегічна панорама (Dec 2023)
THE POTENTIAL FOR RESILIENCE AND RECOVERY IN THE CREATIVE SECTOR OF THE ECONOMY OF UKRAINE
Abstract
The article analyzes possible opportunities of the creative economy in ensuring the stability and restoration of Ukraine, in particular its economic and human potential. Based on the analysis of the creative economy during the crisis of 2022, the author concludes that domestic creative industries provide a significant resource of stability, flexibility, and the potential for sustainable post-crisis recovery. The national creative sector has become a tool for international cultural diplomacy, consolidation, and cooperation to ensure the stability of the Ukrainian state in the face of Russian aggression. The article reveals potential opportunities for the development of the creative economy to ensure sustainable economic growth and social inclusion in the policy of recovery of Ukrainian cities, in particular, in the industrial regions of eastern Ukraine. The article outlines priority directions for stimulating the development of creative industries at the international, national, and local levels. The priority directions include harmonization of national legislation in the field of intellectual property to the norms of European law, overcoming disparities in the development of certain segments of the creative economy, intensification of inter-municipal cooperation at the level of national and international networks of creative cities, implementation of social inclusion programs and recovery of human potential in the creative sector. The author argues that the inclusion of the creative economy in the policy of ensuring sustainability and post-war recovery of Ukraine will correspond to the global trends of the post-industrial economy and the 2030 United Nations Agenda for Sustainable Development. The further development of the policy of stimulating the development of creative industries will contribute to the strengthening of the competitiveness of the national economy as a whole and the use of the potential of the national culture to ensure the sustainable inclusive development of the Ukrainian state.
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