Research on the influence of internet consumer finance on the consumption behavior of rural residents in China

Abstract

Internet consumer finance is in the midst of the sustainable development of the current situation, this paper focuses on Internet consumer finance influence on rural residents’ consumption in China, Through the analysis of selected data by SPSS software, the empirical study proves that the development of Internet consumer finance can promote the increase of rural residents’ consumption expenditure. but the development of rural Internet consumer finance there are still some problems, thus put forward a series of countermeasures and Suggestions, for the relevant personnel to improve a certain reference and help.