STRATEGIC PLANNING AT SPORTS ORGANIZATIONS

Abstract

The article defines the terminology of the strategic planning at sports organizations and puts an accent on its specifics. The first part explains what is planning and its functions in the strategic management in order to further put a light on the theoretic terminology of strategic planning and strategic management as well as to explain the relation between them. In the second part the phases of the planning in sports are revised as follows: (1) preplanning phase, (2) strategy formulating phase, (3) implementing strategy phase, and (4) evaluation and control of the planned assignments. The last part of the article is dedicated to concluding revisions. The conclusions from the researches of this complex problematic are given by number in a long-term view of the strategic planning in sport organizations.

Keywords

• strategy
• management
• planning
• sports
• organization
• phase
• process