The Effect of Socio-Personal Factors on Economic and Managerial Variables in Shahroud Commercial Dairy Farms

Abstract

The purpose of this research was to study the effects of fourpersonal and social variables including the age, literacy,job experience and size of herd on different variables such asimplementing of managerial strategies in transition period,relevant costs of these strategies, average production per headand gross income of milk sale per head. For this purpose allrequired information were collected through questionnairedistribution among the owners of commercial dairy farms ofShahroud district. This questionnaire was included three parts.Relevant information about personal and social indices wasinserted in first part. Second part included of relevant informationabout performance and non-performance of considered managerialstrategies in transition period and third part was aboutrelevant information about production and economic records.Finally all information about 50 herds was obtained andcompared as well. Data analysis was through applying MultipleLinear Regression (MLR) method. Also it was possible tospecify any relation among independent and dependent variablesthrough calculation of Pearson Correlation Coefficient. Finallyit was revealed that social and personal factors have a significanteffect on the implementation of management strategies andother independent factors.

Keywords

• Personal and Social indices
• Managerial strategies
• transition period
• Managerial and Economic indices