The Logical-Semantic Basis for Formation of Main Components of Enterprise Strategy

Abstract

The modern interpretation of the essence of enterprise strategy implies transformation of internal characteristics of the enterprise into key success factors in accordance with conditions of the functioning of external environment in order to ensure its sustainable leadership position in the long term and is one of the main elements of the system of enterprise strategic management in today’s business environment. The result of the conducted research is the improvement of the logical-semantic structure of main components of enterprise strategy through the implementation of research by the inductive method, which allowed to determine the logical sequence of stages of forming key success factors, reveal the conditions for transformation of main elements of each stage and conduct a semantic evaluation of the structure of main components of enterprise strategy at each individual stage to implement the processes of goal setting and evaluate results of the implementation of the chosen business strategy.

Keywords

• internal characteristics
• competitive advantage
• key success factors (KSF)
• strategy