E-Management (Aug 2020)
Growth of the region`s export potential and increasing its competitive positions by creating a cluster in the leading industry
Abstract
It has been proposed to create and form a cluster of the cement industry in the Mogilev region. Сreationof structures allowing regional entities to carry out foreign economic activity in more favorable conditions solves many problems of overcoming the crisis situation.During the analysis of the effectiveness of the foreign economic activity of the Mogilev region, one of the problems identified was low export volumes in the regions of the region, which are significantly lower than in Mogilev and the Mogilev region.Increasing the competitiveness of enterprises› products in the cluster is achieved through the following advantages: access to information, complementarity, attracting internal resources for the rapid introduction of innovations, lower research costs, low degree of risk in conducting research and development, overcoming competitive pressure, low entry barriers, availability of necessary resources and personnel. Creation of a cluster in the cement industry of the Mogilev region of the Republic of Belarus, including enterprises from the Krichevsky and Kostyukovichsky districts, will improve the competitive position of the region. The core of the cluster is the holding company Belarusian Cement Company, which is the largest holding company for the production of cement, reinforced concrete blocks and structures. The cluster will include two enterprises from the city of Kostyukovichi, these are organizations such as:Tsemagro JV OJSC Belarusian Cement Plant and OJSC Belarusian Cement Plant. It is also necessary to include the largest enterprises from the city of Krichev, namely:OJSC KrichevСement Slate and OJSCKrichevsky Reinforced Concrete Products Plant. This formation will significantly increase the competitiveness of the enterprises themselves and their products, taking full advantage of the cluster structure, enhance the export potential of districts and the region as a whole, and will also contribute to the innovative development of the region
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