The city and its <I>souvenirs</I>: Rio de Janeiro for tourists to have

Abstract

This article examines some aspects of the tourist representation of Rio de Janeiro having the souvenirs as support. It reflects upon the tourist image of the city as it appears in the objects considered to be typically for tourists by proposing a folded movement: to the material collected in four stores in Rio de Janeiro, it opposes souvenirs with different cultural backgrounds. It aims at interpreting the place occupied by souvenirs in the broader setting of representations and cultural products that establish Rio as a tourist destination.

Keywords

• Turismo. Souvenir. Rio de Janeiro.