Impact of a mass media campaign on breast cancer symptoms awareness and screening uptake in Malaysia: findings from a quasi-experimental study

• Michael Donnelly,
• Maznah Dahlui,
• Mila Nu Nu Htay,
• Darishiani Paramasivam,
• Christopher R Cardwell,
• Nor Saleha Binti Ibrahim Tamin,
• Saunthari Somasundaram

Affiliations

Michael Donnelly

Centre for Public Health, Queen's University Belfast, Belfast, UK

Maznah Dahlui

2 Centre for Population Health, Faculty of Medicine, University of Malaya, Kuala Lumpur, Malaysia

Mila Nu Nu Htay

Centre for Population Health (CePH), Department of Social and Preventive Medicine, University of Malaya, Kuala Lumpur, Malaysia

Darishiani Paramasivam

Centre for Population Health (CePH), Department of Social and Preventive Medicine, University of Malaya, Kuala Lumpur, Malaysia

Christopher R Cardwell

Centre for Public Health and UKCRC Centre of Excellence for Public Health, Queen's University Belfast, Belfast, United Kingdom

Nor Saleha Binti Ibrahim Tamin

Ministry of Health Malaysia, Putrajaya, Malaysia

Saunthari Somasundaram

National Cancer Society Malaysia, Kuala Lumpur, Malaysia