DETUROPE (Dec 2017)
The potentials of rural tourism in developing rural areas in Albania
Abstract
The inspiration that drove us to this study is that conventional tourism in Albania is focused more on promoting seaside, cultural tourism, luxury resorts, etc. which has demonstrated a good trend. At the same time, specific parts of the country have been abandoned due to their underdeveloped situation. Given their assets as constructed and indigenous habitat, they progressively appear as regions for rural tourism development. It could provide good development opportunities in remote mountainous areas that every day more are abandoned by the population because they do not have enough employment opportunities. But as for other rural areas which have a great potential for development of rural tourism, they are not preferred by the population either to live because they do not have developed agriculture. They do not provide the opportunity to earn enough money to live on at the appropriate standard. So the development of rural tourism would help the population in such areas to diversify their activities and earn some extra income, motivating inhabitants to stay in their own areas. Overall, it would contribute to the balanced development of the regions of Albania.