O mago e a academia: o discurso sobre Paulo Coelho

Abstract

This paper analyzes the discourse about Paulo Coelho at the Brazilian Academy of Letters. Given its discursive place of best-selling author, we noticed some discomfort from critics and the Academy towards the author who often sees their work appear on the shelf "Self-help". Our hypothesis is that the discourse on Paulo Coelho appears discursively in two ways: the silencing (critical) and acclaim (the reading public). In this work, however, we analyze the discourse about the author who appears on the Academy site, both in its presentation, and in his inaugural speech, analyzing possible movements of meanings surrounding this discourse.

Keywords

• Paulo Coelho
• ABL
• discourse on