Norsk Medietidsskrift (Jan 2014)

Tvetydighetens triumf - Populærjournalistikk på norsk. En gjenvisitt.

  • Martin Eide

Journal volume & issue
Vol. 21
pp. 295 – 307

Abstract

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Abstract The Triumph of Ambiguity: Norwegian popular journalism. A revisiting. In this article, characteristics of Norwegian popular journalism are investigated through revisiting a socio-historic analysis. Through fundamental popularization processes, the newspapers Dagbladet and VG have established trendsetting journalistic profiles by nurturing specific kinds of newspaper schizophrenia. By virtue of journalistic re-orientations, new publishing platforms, and audience involvement, Norwegian popular journalism has survived.

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