Fast Food, Nutrition Transition and Obesity in Pakistan: Policy and Programs to Address this issue

Abstract

Pakistan is dealing with nutrition transition, obesity and non-communicable diseases along with children stunting, wasting and other problems of undernutrition. Ischemic Heart disease is the leading cause of death in Pakistan. Fast-Food and processed food industry's market share is increasing. They are using various strategies to exploit this large market. This paper starts with a description of the fast food industry and its rise in Pakistan. Furthermore, it suggests several policy and programs to deal with the problem of nutrition transition and obesity. This paper uses the framework of socio ecological model and social determinants of disease to suggest the intervention for the stated problems