Opportunities Provided by the Design of a Website Focused on the Promotion of Collaborative Projects Within European IT Industry

Abstract

Our paper emphasizes the opportunities provided both for the academic research and business partnerships by the design of a website which promotes the collaborative projects within European IT industry. From the academic perspective, the companies registered in the website database will represent the sample for different researches focused on cross-cultural interactions, intellectual capital components and competitive intelligence strategies. From the business perspective, the registration of the companies will allow the access to the list with all the potential future partners’ in the field of software development. In the first part of the paper dedicated to literature review, we highlighted the main types of IT collaborative projects; then, we presented the tools provided by the website that was designed in view to increase the awareness of the European IT companies. In the last part of the paper, we tested by means of chi-square statistical method the correlation between R&D investments and average length of time for software design in the case of a sample of 58 IT companies included in the database. We also revealed our future research intentions related to the domain of IT partnerships patterns.

Keywords

• collaborative project
• IT industry
• web promotion strategy
• intelligence