STUDY REGARDING THE EVALUATION AND CAPITALIZATION OF THE TOURISTIC POTENTIAL IN VRANCEA COUNTY

Abstract

The main goal of the present survey is the modernization of the touristic product in Vrancea area. The first part of the study consists of a detailed analysis of the natural and anthropical touristic potential of the tourism patterns that can be developed based on the former and the present capitalization way. Despite a remarkable value of the potential, the insufficiency and, in some cases, the inexistence of adequate improvements, the old-fashioned or undersized infrastructure determine that numerous areas remain un-capitalized, although they are extremely attractive from a touristic point of view. Taking into account the existing proclivities of the tourism market at the European level and also the particular situation of Vrancea County, the second part of the study purposes to establish several development guidelines with the corresponding investments to be enclosed in an average and long term strategy which should mainly address the population section having a low income. On the other hand, the modernization of the infrastructure in general and, especially of the roadways as well as of the water supply and sewage systems represents an advantageous and strategic investment where the touristic function must be equally correlated with the economic one.

Keywords

• areas un-capitalized
• development guidelines
• modernization of the infrastructure
• touristic function
• touristic product