Experiencia y resultados de la aplicación de la técnica consenso de panel Uso empírico para la selección de dos organizaciones tolimenses

Abstract

A research project was conducted – funded by the Central Committee of Research of the University of Tolima – for analyzing the adopted strategies by two organizations and the positive and negative nimpacts that they generated in business life: In order to select the companies that must be studied, was established it would apply a method of expert people of the region, with deep knowledge about the topic. This paper question is: ¿how to select those companies using the more objective possible way? To answer it the consensus panel (expert) technique, was developed; it is explained not only its development view but the obtained results. It is theoretically supported on the issues of business history, strategy and on the conceptualization about consensus panel. The main conclusion is the consensus panel is an appropriate tool for using with management teams, whose characteristics are the knowledge and expertise in the business sector, the realization of their contributions and the set time for their activities. To the future, it is important the technique application in similar exercises for any kind of research project. Keywords: Strategy, Corporate history, Consensus panel, Tolima organizations

Keywords

• Strategy
• Corporate history
• Consensus panel
• Tolima organizations