Integrated Development of Exhibition and Logistics Under Service Innovation Mode

Abstract

Both exhibition and logistics belong to modern service industry, and they promote each other. However, the logistics industry has not received special attention and development in the field of exhibition at this stage, and the theoretical research is still in its infancy. After analyzing the characteristics of exhibition logistics deeply, this paper argues an integrated development mode of exhibition logistics under the service innovative mode, so as to improve the development of exhibition and logistics.