Influence of the Eco-Brand of Oil Flax on the Development of Production of Safe Products

Abstract

In modern competitive conditions, the eco-brand is one of the main prerequisites for the effective development of the country's economy. In an unstable economic situation, the reformatting of Ukrainian society is too sluggish, problems are growing rapidly, which is unquestioningly used by dishonest players in the consumer market. This study examines the trends in internal and global commodity markets, points out the need to develop the market for environmentally friendly goods based on oil flax, improve the quality of flax-containing products by the use of advanced technologies and innovative equipment. The research methods were: monographic, comparison, analysis, mathematical planning, and graphic. It is determined that the main prerequisite for sustainable development of the country in the context of economic globalisation, limited resources, and technology development is the use of eco-branding. To increase the efficiency of fibre processing, a method for processing flax has been developed, which allows expanding the range of products for processing flax straw and creating a waste-free technology. A method for obtaining the uniform fibre from bast-fibre crops has been developed, which allows processing the stems of oil flax. Prospects for using the considered technical and technological developments can contribute to the modernisation of the processing industry, its further development, expansion of the Ukrainian market, increase jobs and attract highly qualified specialists in the relevant field, increase the competitiveness of Ukrainian products on the world market

Keywords

• retted straw
• fibre
• competition
• non-fibrous impurities
• breaking rollers
• scutching unit
• vibration device