Ovidius University Annals: Economic Sciences Series (Jan 2021)
Satisfying the Needs of Consumers - Tourists in Terms of the Quality of Services Provided
Abstract
The scientific research of the tourist phenomenon in terms of the quality of services provided integrates a wide thematic area of investigation of conceptual notions related to this topic, and highlighting the determinants, trends and manifestations of quality are based on contemporary realities of tourism consumption. The aim of the study is to determine the role of quality on the mission of the tourism enterprise in relation to the consumer-tourist, as well as to formulate proposals that would contribute to improving the performance of tourism enterprises, with the implementation of quality management. The objectives of the research are to elucidate with scientific rigor the complexity of the problems related to the quality of the tourist service in relation to the consumers-tourists involved in tourist consumption, as well as the reporting, analysis and characterization of the typology of deficiencies.