Organizacija (Aug 2024)

Effectiveness of Communication Tools in Slovak Enterprises Before and During the Covid-19 Pandemic

  • Malá Denisa,
  • Smerek Lukáš,
  • Minárová Martina,
  • Bódiová Veronika

DOI
https://doi.org/10.2478/orga-2024-0020
Journal volume & issue
Vol. 57, no. 3
pp. 275 – 285

Abstract

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The Covid-19 pandemic brought about a shift in the way businesses operate, accelerating the adoption of digital communication tools. The study examines the effectiveness of communication tools in Slovak enterprises, comparing the dynamics before and during the pandemic. The study highlights the need for businesses to address communication-related issues.

Keywords