Cloud computing, Web 2.0 and Operational Performance: The Mediating Role of supply chain integration

Abstract

This article is the impact of cloud computing (cloud computing) and Web 2.0 on the company's operating performance review. The intermediary role played by the integration of the supply chain will be analyzed. We choose a random sample of 394 companies listed in Tehran Stock Exchange during the years 2010 to 2015. The telephone survey collected data and the computer system used to manage the respondents' answers, the response rate was 19.25 percent. In this study, factor analysis and structural equation modeling was used to test the hypotheses.The results show that cloud computing needs to support mediation supply chain integration. Web 2.0 is a positive relationship between supply chain integration and operational performance there. Results showed a significant positive correlation between supply chain integration and operational performance there. Trust and information sharing on supply chain integration helps to provide a better operational performance. The results show that cloud applications can cause integration better supply chain and ultimately, improve the overall operating performance.

Keywords

• cloud computing
• Web 2.0
• operational performance
• supply chain integration.