FEATURES OF THE FORMATION OF INVESTMENT ATTRACTIVENESS OF UKRAINE IN THE CONDITIONS OF INDUSTRY 4.0

Abstract

The purpose of the study is to improve the scientific and methodological principles and develop practical recommendations for the formation of investment attractiveness of Ukraine in the conditions of Industry 4.0. The following methods were used in the study: generalization, systematization, dialectical and abstract-logical; methods of critical analysis and systematization; methods of grouping, analysis and synthesis, graphic and economic-statistical, elements of economic and mathematical modelling. The scientific novelty of the results of the work is the development of alternative approaches to the formation of investment attractiveness of Ukraine in the conditions of Industry 4.0, the development of recommendations for improving its level in the unstable crisis and post-crisis market. The authors systematize the factors influencing the investment attractiveness of the country, if possible, the management is divided into external (unmanageable) and internal (managed).The practical value lies in providing proposals to increase the level of investment attractiveness of Ukraine in the conditions of Industry 4.0 and developing a model for assessing the level of investment attractiveness of the country, formed on the basis of a multicriterial assessment, considering the provisions of the concept of sustainable development.

Keywords

• investment attractiveness
• investment climate
• Industry 4.0
• balanced approach
• sustainable development
• multicriterial assessment