Site Selection of Hotels in Ahvaz Using GIS and AHP

Abstract

The present research was conducted with the general objective of site selection of hotels in Ahvaz and with the specific objectives of the proper distribution of hotels in the city and reducing the traffic load caused by unnecessary trips. In this regard, we have two main questions and we are seeking to answer: 1. does the city of Ahvaz need new hotels? 2. If new hotels are needed, which areas are a priority for the construction of new hotels? In this study, according to five criteria of compatibility, accessibility, utility, efficiency, and safety, the main criteria for locating hotels in Ahvaz City have been extracted and classified according to expert opinions. The results of the research indicate that areas: “KuyehBustan”, “KuyehSepidar”, “Kian Pars (ShahidChamran St.)”, “Kourosh (KuyehMellat)”, “Azadegan St.”, “Naderi St. (Salman Farsi)”, and “Amanyeh St. (Enghelab)” and “KuyehTakhti area” enjoy the priority 1 for building new hotels. Furthermore, “Baharestan”, “Naderi (Strict of Hafiz St. to Chahar Rah)”, “Kian Abad”, “ChaharShir Region”, “KuyehNaft”, and “Lashkar Ahvaz Bridge Strict” regions have the priority number 2 for constructing new hotels

Keywords

• analytic hierarchy process (ahp)
• site selection
• hotel
• ahvaz city
• tourism planning