Marketing (Beograd. 1991) (Jan 2015)
Innovativeness of small and medium-sized enterprises in the Republic of Serbia and countries of the European Union
Abstract
The paper provides a comparative analysis of the results of innovation activities in enterprises of different size from EU member and candidate states during the period 2008-2010. Particularly, the paper considers position of Serbia compared to the EU average and average of some neighboring countries (Hungary, Slovenia, Croatia, Romania and Bulgaria). The results confirmed the existence of a high correlation between size of enterprise and its innovation activities. The percentage of innovation activities in large enterprises is higher than in small enterprises. Serbia is lagging behind the EU average, regarding innovativeness level in all types of enterprises (classified by size). However, when Serbia is compared to neighboring countries, the situation is much different. Small enterprises from Serbia are more innovative than small enterprises from neighboring countries. The situation is similar in medium-sized enterprises. Large enterprises from Serbia are more innovative than enterprises from Bulgaria, Hungary and Romania, and less innovative than large enterprises from Slovenia and Croatia.
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