Improving efficiency of decision making units through BSC-DEA technique

Abstract

Performance evaluation is one of the most important techniques to prioritize different decision making units. Data envelopment analysis (DEA), as a non-parametric method, plays an important role for measuring relative efficiency. Balanced score card, on the other hand, is another method to evaluate a business plan based on non-financial perspectives. The integrated BSC-DEA takes advantage of the advantages of both methods' features. In this paper, we propose a BSC-DEA method to rank different decision making units. We consider different financial criteria such as profit-margin, return on assets along with non-financial criteria such as customer satisfaction, advanced services, employee skills to compare the performance of different banks. The results are analyzed and discussed, which could be used for making better decisions.

Keywords

• BSC-DEA
• Efficiency
• Decision making groups
• Data envelopment analysis
• Balanced score card