MODELING OF THE STAGES OF DEVELOPMENT OF THE COMPANY ON THE BASIS OF EMPIRICAL DATA

Abstract

A universal scale of a position of a company is proposed in the paper, it includes the cluster and descriptive variables. The scale was tested on the companies representing the world food industry. A cluster structure of the industry which reflects the main stages of growth of the company is obtained. Distinctive feature of this work is its empirical basis. Applying the method developed in this paper it is easy to determine the identity of a company to a particular cluster which gives a rather full impression regarding advantages and disadvantages of a current position of a company. The proposed analysis method allows identifying the most important stages of a company position and possible problems which can appear as soon as it growths up and its structure becomes more complicated.

Keywords

• life cycle
• stage
• taxonomy of configurations
• clusters
• data analysis