Drone Insights: Unveiling Beach Usage through AI-Powered People Counting
César Herrera,
Rod M. Connolly,
Jasmine A. Rasmussen,
Gerrard McNamara,
Thomas P. Murray,
Sebastian Lopez-Marcano,
Matthew Moore,
Max D. Campbell,
Fernando Alvarez
Affiliations
César Herrera
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Rod M. Connolly
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Jasmine A. Rasmussen
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Gerrard McNamara
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Thomas P. Murray
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Sebastian Lopez-Marcano
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Matthew Moore
Infrastructure Lifecycle, Planning and Performance, City of Gold Coast, Gold Coast, QLD 9726, Australia
Max D. Campbell
Coastal and Marine Research Centre, Australian Rivers Institute, School of Environment and Science, Griffith University, Gold Coast, QLD 4222, Australia
Fernando Alvarez
Infrastructure Lifecycle, Planning and Performance, City of Gold Coast, Gold Coast, QLD 9726, Australia
Ocean beaches are a major recreational attraction in many coastal cities, requiring accurate visitor counts for infrastructure planning and value estimation. We developed a novel method to assess beach usage on the Gold Coast, Australia, using 507 drone surveys across 24 beaches. The surveys covered 30 km of coastline, accounting for different seasons, times of day, and environmental conditions. Two AI models were employed: one for counting people on land and in water (91–95% accuracy), and another for identifying usage types (85–92% accuracy). Using drone data, we estimated annual beach usage at 34 million people in 2022/23, with 55% on land and 45% in water—approximately double the most recent estimate from lifeguard counts, which are spatially limited and prone to human error. When applying similar restrictions as lifeguard surveys, drone data estimated 15 million visits, aligning closely with lifeguard counts (within 9%). Temporal (time of day, day of the week, season) and spatial (beach location) factors were the strongest predictors of beach usage, with additional patterns explained by weather variables. Our method, combining drones with AI, enhances the coverage, accuracy, and granularity of beach monitoring, offering a scalable, cost-effective solution for long-term usage assessment.