Quality - a Factor for Competitiveness Improvement for Small and Medium Enterprises

Abstract

The impact of quality management on microeconomic systems is major. Theintegration into the European Economic Area requires a comprehensive processof compliance to European policies and practices, including implementation ofquality management system. The dominance of the small and mediumenterprises sector in the economy requires a specific action framework, thequality having a fundamental role. Only those operators who have implementedand certified a quality management system can valorize on their goods andservices in the European market. Acting on the potentials` sphere, qualitybecomes a crucial resource for economic success. In this context, the authorsaim to analyze the impact of implementation and certification of qualitymanagement on the progress of Romania small and medium enterprises in thecontext of diversification and globalization of the emphasis of European andworld markets.

Keywords

• certification
• quality management
• quality strategy
• globalization